Lessons From International Spies
An email marketing plan can be one of the easiest and effective ways to improve sales. I think personalisation of email subject text is MASSIVE, which means it’s important to get your subscriber’s names, and to segment them into specific lists tailored to what they’re most interested in. I think sometimes the needs of the individual subscriber can be forgotten when you just have a big, faceless list of people.
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You can write the email whenever you want and send it at the time they are most likely to read it. Write an email and set it to send tomorrow morning exactly at 9:30 AM and you can sleep right through 9:30, wake up at 10:00 and see that it has been sent.
In marketing copy, clarity should always, always, always be your first priority If, after you’ve drafted a clear subject line, you can also make it catchy, funny, cute, whimsical, whatever, then go for it. But never sacrifice clarity for the entertainment value.
From blocked images by default, to how a button gets interacted with, through to how your email looks on a mobile device, testing assures your conversion metrics don’t take a hit due to something you could have prevented by taking an extra day to QA.
The main disadvantage is their double opt-in, which results in losing ~20-30% of people who go to sign up to your mailing list but don’t confirm in the email.I’m pretty sure that all of the services reviewed let you manage multiple sites under one account.
The interface includes customized signup forms you can integrate into your website or your Facebook page, social sharing integration, dozens of customizable templates and a full-featured API to sync existing customer databases, shopping carts and more.
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There have been numerous times when I have had to contact support for help when changing the server that the software runs on, and if they cannot help me fix the problem via live chat they use teamviewer to remotely log into your computer and fix the problems themselves.